Neza Cesar: explosão de criatividade e cor

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nezaAna HickmannCasa Hotel
Casa Hotel de Ana Hickmann

O trabalho da designer de interiores Neza Cesar é encantador. Ela é uma das profissionais que sintetizam bem as tendências de morar que vêm ganhando força nos últimos anos. Suas composições têm muita personalidade, expressão, liberdade, mistura estilística atemporal, reciclagem, customização e cor, muita cor! Ousada e atrevida, possui o dom de harmonizar cores vibrantes, texturas e formas que, em princípio, seriam impossíveis. Executados com maestria, seus projetos alcançam o equilíbrio estético.

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“Existem algumas combinações de cores que provocam um contraste muito bom na decoração. Na minha casa mesmo usei muito amarelo e rosa, vários tons, todos em estampas florais”, ensina. “Usar muitos tons de uma mesma cor também funciona. Gamas de rosa, por exemplo, com uma pincelada de melancia, que é quase vermelho”, exemplifica.

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Ela mistura flor com flor, flor com lista e xadrez…sem medo de ser feliz! Seu trabalho é feito para “causar”, como ela própria o define. Cores, formas e texturas dialogam com sintonia entre si.

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“Não gosto muito de regras, acho que a única coisa que não pode é bater o olho e não ver uma harmonia no resultado. É como combinar as peças de roupa que você vai usar. Nada em tese é proibido, só a falta de harmonia”. Aí é que está o segredo. Se o conjunto não ficar hamônico, pode virar um desastre. Mas nas mãos dela isso não acontece, pois a designer tem o domínio total desse equilíbrio. Na minha última coluna da Revestir Gosto e bom gosto escrevo sobre essa capacidade de harmonizar as partes para tornar o todo agradável ao olhar. E, sendo assim, tudo pode!

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Há quem ache esse estilo extravagante e infantil tipo “quero ser Barbie”. Mas ele reflete uma personalidade.

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Apartamento de Karina Bacchi

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Apartamento de Karina Bacchi

Vamos pensar também que estamos entrando numa era de quebra de fronteiras, inclusive de idade (ver post “O mundo é patchwork“). Podemos ser adultos e crianças ao mesmo tempo. Repare como, de um modo geral, a decoração de interiores está cada vez mais lúdica. (ver post “ Meu lado Alice ou Amelie Poulain“)

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Misturas inesperadas ricas em detalhes e de cores que se desprendem da parede e pulam para cadeiras, armários e mesas formando peças singulares… Suas criações também são mutantes e se prestam à múltiplas combinações. Enjoou das cores? É so trocar.

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Há combinações que, mesmo sendo belas, causam uma certa estranheza pela singularidade. São justamente elas que fazem eu me perder admirando e decifrando cada pecinha como num quebra-cabeça. É tão bom se afastar da mesmice! Vivenciar uma ambientação de Neza é uma “experiência”!

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Café-bistrô Lady Fina

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Para aderir ao estilo é preciso ousadia! Quem adora, mas não tem coragem, pode seguir a sugestão da designer: começar a fazer as “experiências” em algumas peças pequenas e, aos poucos, expandir até onde quiser.

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Café-bistrô Lady Fina

“Meu trabalho é autoral e por isso, único. Portanto eu sou a bendita peça chave de todo o processo, desde o nascimento do projeto, apresentação (sou eu que pinto as perspectivas feitas pelas hábeis mãos dos arquitetos) e na execução eu também palpito o tempo todo, pois as misturas que faço enlouquece toda a equipe e eu adoro mudar ou acrescentar no decorrer… ou seja, eu mesma me encarrego de abarrotar meus minutos e segundos de todos os meus dias”, define seu processo de criação.

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A decoradora costuma laquear peças de madeira até os pés. Mas nunca de branco, bege… Sua preferência, que tanto marca seu trabalho, são as cores quentes e vibrantes. Um exemplo é o belíssimo sofá Luiz XV, um original francês que herdou de seu avô: a peça foi inteiramente pintada de azul turquesa e teve encosto e assento estofados com um adamascado nessa mesma cor. O mesmo tecido reveste as cadeiras assinadas por Sergio Rodrigues, na sala de jantar. O resultado foi uma sofisticada criatividade com uma explosão de alegria.

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Neza não tem preconceitos contra estilos ou formas: tudo é passível de transformação. Da banqueta com pés palito dos anos 50 a banquinhos lançados na última Feira de Milão.

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Quem pensa que ela vai juntando tudo de qualquer jeito, se engana. É tudo feito com muito embasamento, técnica e uma boa dose de intuição. “Dois exemplos que funcionam são: cortina lisa + tapete estampado + sofá liso – num tom que puxe para o tapete – cortina estampada ou com listras + tapete liso + sofá coordenado com a estampa da cortina que tenha ao menos uma cor que faça o link”.

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Neza é capaz de repaginar qualquer móvel e torná-lo moderno, com uma beleza incrível e inesperada!  “Além de ser uma atitude sustentável, ao reformar os móveis de madeira maciça, dá para trocar de cor, pois o material aceita a repintura”, observa a designer de interiores. A laca e o patchwork são recursos muito usados em seus projetos:

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Eu me identifico em quase tudo com o estilo Neza. A única coisa que não combina com a minha personalidade é o excesso de cores vibrantes. Já tenho estímulo demais! Prefiro viver em ambientes com cores, em toques sutis. Mas acho lindo!

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Apartamento de Karina Bacchi

E quem pensa que tudo o que ela faz é extravagante, se engana. Veja outros trabalhos mais suaves de Neza:

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Casa de minha prima Denise Fraga
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Casa de Denise Fraga
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Casa de Denise Fraga
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Café-bistro Lady Fina
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Café-bistro Lady Fina

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Neste vídeo descontraído a Neza mostra como reformar móveis utilizando técnicas como pintura e estofamento.

Neza Cesar vive em São Paulo, mas já morou em Paris, Londres, Nova Iorque e Tóquio. Formada em Artes Plásticas pela FAAP, foi monitora na Bienal e assistente do Prof. Walter Zanini quando era diretor do MAC (Museu de Arte Contemporânea). Já  acumulou mais de 30 capas e matérias em revistas especializadas em decoração e arquitetura, incluindo as internacionais INTERIORES de Portugal e ELLE DECOR Francesa.
Atualmente seu Escritório de Estilo, que mantém em parceria com o fotógrafo (e marido) Sergio De Divitiis, desenvolve projetos de design de interiores, moveis e projetos para festas e eventos.

Escritório de Estilo Neza César
Tel: (11) 3571-2023

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